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Event Details
Healthy brand = healthy business
Have you explored what it's like to touch your brand from the outside? Is your brand experience as exciting as it can be?
A healthy brand adds momentum and energy to your business. At this workshop, experts from ABA | The Business Brand Agency will help give you the tools to analyse your products and services, environments, communications and behaviors – all vital to a good brand bill of health!
During the three hours in the workshop, you will learn how to:
• Conduct a brand health check
• Establish and refine your core brand idea
• Get in the hearts and minds of your customers
• How to deliver your brand consistently including in the digital environment.
This is a great brand workshop for entrepreneurs that are ready to go to the next level. It will challenge brand and business thinking, get right to the heart of your brand and help establish strategy for growing your brand in the future.
Workshop designed for business owners.
Places limited, book soon.
Venue details:
British Library
Business & IP Centre
96 Euston Road
London NW1 2DB
http://www.bl.uk/bipc/visitus/howtofind/index.html
When & Where
British Library
Business & IP Centre
96 Euston Road
NW1 2DB London
United Kingdom
Tuesday, February 28, 2012 from 10:00 AM to 1:00 PM (GMT)
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Hosted By
British Library & ABA
The British Library | Business & IP Centre
Turn your idea into a success story. We provide business and IP (intellectual property) information for innovators and entrepreneurs.
ABA | The Business Brand Agency
We bring clout and muscle to brands, improving behaviours, strengthening communications, creating environments, launching products and services.
